Mens' Grooming

What every man should know

Beard is trendy, beard is sexy but - clean and healthy. Ladies agree.

Every man should know that, like the hair on top of his head, beards require maintenance. Like your body muscles, your face muscles need to be trained for healthy skin appearance. Massaging, hydrating, and nurturing the skin on your face is simply paramount to its performance.

Located between Bellevue and Central in old town Zürich, Maison Ito has created  a place for maintaining your handsomeness at its best level. 


Maison Ito is proudly introducing the first face+beard massage. Growing, and wearing a beard – that essential symbol of manly distinction since ancient times – will now become much easier. 

Time's up for cavemen! Our beard ritual has been created inspired by Anma and japanese techniques originally developped for samurais after their long fights, as japanese practioners were supposed to keep them healthy, and fit.


Massaging  facial muscles is just as important as any fitness routine for the rest of your body. This unique workout will result in a very relaxing but tonifying deep tisue massage inspired by various asian massage techniques. Our natural facelift and beard massage would become your new beard health essentials, especially to:

  • nurture your hair,

  • avoid itchiness, 

  • eliminate beardruff,

  • become a finely-bearded gent.

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The beard man massage promotes beard growth, moisturizes, and makes your beard stylish, and easier to style.​ 

We proceed with a gentle beard wash, a face cleansing and peeling, then a massage for your face, and your dear beard. It also includes head, neck and shoulders – all customized with specific skincare and oils for gentlemen's needs. 

The beard ritual will consist in a manual moderate to deep tissue massage with all natural oil with distinctive woody scents

Mother nature as its best as our therapist uses only natural french and swiss-made products and beard care, all made to work.

This will results in a stylish, fresh looking, and nicely scented beard. La Crème de la Crème in the heart of Zürich!

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All gentlemen wearing a beard, obviously. It's perfect for newly bearded men,  or if you want to grow one as it stimulates the growth, and helps with hair discipline.

Achieve higher performance now - athletes, sports amateurs, crossfitters will also love it for regenerating body, and soul after an intense workout.

No beard? No problem! Gentlemen without beard can book our Signature Face Massage.

BEARD TReatments

60 | 90mins
CHF 175 | 230

'A well-groomed, fresh looking

and nice scent beard.' 

maison ito


STYLISH and FRESH beard and all-natural facelift massage. Maison Ito has proudly created a home where manliness, beards, and handsomeness thrive in harmony. Grooming, growing, and wearing a sexy beard couldn't be simpler. Your skin looks radiant + your beard will be soothed and moisturized, plus essential oils will give it a signature scent.

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60 | 90mins
CHF 165 | 220

Lift and sculpt all-natural face massage. As you exercise your body, your face should be part of your workout, and facial muscles need extra care. Tone up your face muscles and stimulate blood circulation. Our deep face massage inspired by samurais' recovery massages boosts clarity, brightness, and firmness. It takes the muscles to a boot camp but results in a relaxing and enjoyable facial fitness time.

We are available by appointment only and are located near Zürich main station. To make an appointment, please use our online website or email-us at with your name, phone number, and the date & time preferred. You will receive an email or phone call confirming your booking with us.

We can be reached in french, english and spanish. 

Got a question ?

Call us at 078 745 4583

or email-us

Maison Ito's exclusive wellness gem for face massages is located at a short distance from Zürich's main station, in the heart of Zürich, Switzerland. 

maison ito

Add: Schaffhauserstrasse 6, 8006 Zürich

Tel: +41 78 745 45 83


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